PAID & SOCIAL CAMPAIGN

CLIENT/INDUSTRY

Ethan Thomas Collection (Beauty)

GOAL

Promote haircare products while driving attention, engagement, and sales.

CHALLENGE

The brand needed engaging creatives that could stand out across paid and organic social content.

RESULTS

• Built cohesive campaign creatives

• Increased product visibility

• Created varied ad concepts

• Balanced brand and conversion goals

CONCEPT

Created a cohesive visual campaign combining product benefits, before-and-after transformations, promotional offers, and lifestyle imagery.

DELIVERABLES

Paid Ad Creatives
Social Media Campaign Graphics
Social Posts & Stories
Carousel Designs
Campaign Visual System

ROLE

Brand Designer